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Media Smart – TikTok: Adverts, Creators and You
Are your students TikTok mad? Inspire them with engaging TikTok resources (suitable for 13-17 year olds). This fun, film-based lesson features real life Creators and explains how TikTok’s commercial side works. It is underpinned by the PSHE curricular, as well as linking to the GCSE and A-level Media Studies curriculum.
These teaching materials are brought to you by Media Smart, an award-winning non-profit organisation which educates young people about advertising and digital literacy. The resource will help your pupils to understand how advertising really works on the popular social media app.
Everything a teacher needs to know
The resource will enable students to:
- Define different advertising formats and appreciate how they are delivered.
- Understand the principles which brands and creators should follow.
- Know the available actions to take when managing their own experience on TikTok, as well as those of others.
Teaching materials include:
- Presentation for Assemblies
- Detailed Teacher Notes
- Lesson Presentation
- Worksheets
- Series of Videos from TikTok Creators
Growing up in this multi-screen world of social media and digital entertainment means that advertising is a part of daily life.
TikTok is one of the most downloaded apps in the world, but many users are unaware of its commercial purpose.
Adverts, Creators and You supports users to be critical online consumers.
Akafi Ali is here is to help.
Akafi Ali is a successful Creator: someone who produces unique short videos or ‘TikToks’ to the app’s community. He takes young people on an entertaining journey, ensuring that the subject is brought to life in the most authentic way possible.
For more information on TikTok:-
TikTok Safety Centre: https://www.tiktok.com/safety/en-us/
TikTok Community Guidelines: https://www.tiktok.com/community-guidelines?lang=en
For more information on Media Smart:
For more curriculum linked education programmes, check out our initiatives page with free resources for primary and secondary pupils.
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Presentation for Assemblies Detailed Teacher Notes Lesson Presentation Worksheets Videos from TikTok Creators SEND resourcesMedia
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